The Sarnia-Lambton United Way fundraising campaign has already raised over $750,000.
Executive Director Dave Brown says the 2015 campaign officially kicked off only a week ago with the annual "Day of Caring".
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Brown says with two big fundraisers planned for October, the Pembina Foosball Tournament and the Locally Lambton Dinner, he hopes to be near 50 per cent around Thanksgiving.
The United Way of Sarnia-Lambton funds 22 member agencies which provide 35 programs and services to area residents.