Kincardine Council will get a look at a new tourism marketing campaign at tonight's meeting.
Municipal staff and the BIA downtown development manger worked with county staff for a year and a half to produce the plan.
Rural Economic Development funding helped them create a branding and marketing strategy for the coming years.
The campaign will see the Scottish brand incorporated in all of the everyday experiences the municipality has to offer.
It features local models enjoying various activities around the community, perhaps wearing unconventional Scottish attire.
Summer tourism staff will work seven days a week including holidays.
The lake Huron Shoreline Tourism Partners will work toward redesigning the website sunsets.com by June.
There will also be a photo contest this year for new Municipal Post Cards, and social media advertising.
A quick look at some of the larger events that return in 2016 include:
- May 21 – October 8 – Kincardine Agricultural Society Farmers Market
- May 23 – September 5 – Market in the Park
- June 25 – September 2 – Kincardine Scottish Pipe Band Parades
- July 1 – Canada Day
- July 1/July 29/September 2 – Cruise Night
- July 1 – 3 – Kincardine Scottish Festival & Highland Games
- July 8 – 10 - Lighthouse Blues Festival
- July 9 – Kincardine Women Triathlon
- July 23 – Ontario Summer SUP Series (Stand up Paddle boarding)
- July 23 – August 7 – Chantry Chinook Classic Fish Derby
- July 31 – August 12 – Kincardine Summer Music Festival
- August 12 – 13 – Artful Hands Summer Show
- August 26 – 27 – Marine Heritage Festival
- August 27 – 25 – Annual Gathering of the Bands
