Egg Farmers of Canada has launched a new campaign to raise awareness and funds for Heart for Africa's egg farm.
The campaign will raise money to help build and run an egg barn in Swaziland.
Once completed, the farm will provide fresh eggs for the children living under the care of Heart for Africa.
The fundraising goal is 1 million dollars.
Egg producers are being encouraged to use their social media channels to inform, engage and motivate new supporters for the program.
That can be done in three ways:
Use the #CrackingHunger hashtag in tweets and Facebook posts ...
Retreat @eggsoeufs and re-sharing Facebook posts about #CrackingHunger ...
and encouraging your network and followers to make a donation.